Definition
What is Meta Description?
A meta description is an HTML attribute that provides a brief summary of a webpage's content, typically 150 to 160 characters long. It appears as the snippet text beneath the title in search engine results pages. Google may override the meta description with content from the page if it considers the page text more relevant to the query.
Why it matters
A well-written meta description increases click-through rate by giving searchers a compelling reason to choose your result over others on the page.